We work with clients to help them maximise their human capital potential. Every change strategy is different and every challenge unique, but the patterns of group dynamics and culture are universal. Having a clear understanding of these patterns and how they work is essential for mobilising both small and large groups of people. All change efforts begin by understanding the culture in place and how to harness those forces. We give our clients the power to develop cultures that constantly reinforce standards of excellence.

"It's one thing to recognise that change may be essential to corporate excellence. It's quite different to do something about it. The bridge that can carry an organization from recognition to action is the people whose interactions at any point in time are culture-bound. For culture to change, people must change."
Proff. Robert R. Blake

Optimal collaborates with Grid International Inc. the world authority on working with organisations on developing their corporate culture.